Griffnerhaus AG

Campaign:

Griffnerhaus stands for individual comfort of the highest level. By working with international designers such as Matteo Thun, we were able to implement our designs, which were exemplary. To develop the first Lifestyle Brand for a pan-European market demanded fully integrating communications across all the domestic markets that Griffnerhaus are active in - Austria, Germany, Italy, Switzerland and Ireland.

Task:
Reposition the Brand Griffnerhaus for individual comfort of the highest level.

Idea:
A new Quality of Life for all your senses.

Implementation:
Undertake a complete review of all advertising media in Full Service Care in Austria, Germany, Switzerland, Italy and Ireland.

"Quote from Mark Twain: a man with a new idea is unbearable, until he's made it a success - through our collaboration with planB Werbeagentur in Vienna, we've been put on course for sustainable success through their innovative, international Brand communication. Thanks!"

Dr. Stefan Jausz, former Executive Board Member

www.griffnerhaus.com