Category Archives: Paper and Packaging
Sappi Fine Papers Europe
Sappi Fine Papers Europe
Sappi Paper Holdings GmbH Campaign: Task: Call submitted to the Target Group (Printers) at the Sappi-Printer-of-the-Year-Competition. Idea: Every printer uses a thread counter for quality control. Implementation: The Core Message in Mailings can only be seen by using the focus … Continue reading
Mondi
Mondi
NeoSteam Marketing Dialog Task: To introduce the new microwave-resistant Neosteam Food Packaging Foil. Idea: Prove that the foil is heat-resistant by boiling water in it whilst monitoring the temperature. Implementation: Distribute water samples in a foil bag with an integrated … Continue reading
The crisp-fresh-sweet message from Hellma.
The crisp-fresh-sweet message from Hellma.
Agrana Marketing Service Marketing Dialog Task: Hellma Single Portion Packaging (for Cookies, Mentos, Sugar) as a potential way of propagating advertising. Concept: Small packages can make it big. Implementation: Special Pop-Up-Mechanisms that make the single-portion packagings stand up when you … Continue reading
Polehnia Papierverarbeitung gmbH
Polehnia Papierverarbeitung gmbH
The Complete World of Paper Processing Corporate Publishing Task: Company Profile for Centennial Anniversary. Idea: To turn paper processing and finishing into an interactive, enjoyable experience. Implementation: Presentation of over 800 processing and finishing steps, with the assistance of State … Continue reading
Mondi Bags Austria
Mondi Bags Austria
Mondi Packaging Bag Division GmbH Brand Transfer All you need is One Task: Brand Transfer from Frantschach to Mondi, and Redesign of their existing One-Ply-Sack. Idea: A large paper sack can be used for carrying a unicycle around as well … Continue reading