Category Archives: Roof Solutions
smartXellence punching and cutting
smartXellence punching and cutting
Synopsis: Welser Profile is the specialist for individual solutions in the area of cold roll profiling. The film “smartXellence punching and cutting” shows the production process for two customized components which are produced in various lengths in the same production … Continue reading
Tough and rugged: the new Bramac Montero
Tough and rugged: the new Bramac Montero
Bramac Roofing System International Campaign Brief: Product launch of the new Bramac Montero Roofing System. The rugged surface enables gradual snow melt and protects against roof avalanches. Idea: As the successor to Bramac’s Alpine roofing tile, Montero emulates the modern … Continue reading
Bringing Light to Life
Bringing Light to Life
Velux Austria GmbH Campaign 2008 Task: Integrated campaign for daylight- and shading solutions. Concept: Packaging daylight as a commodity. Implementation: Integrated campaign with Advertisements, Corporate Publishing, On line Banners and Citylights. “Brillant ideas have to be organized. Any idea you … Continue reading
A Real Smoothie: The New Protector Plus
A Real Smoothie: The New Protector Plus
Bramac Roofing Systems International Campaign: Task: To introduce the new, highly smooth Protector-Plus Roof Tiles for Bramac Roofing, and to develop a Sales-Folder for their Launch activities. Concept: The main idea for the campaign is: Bald heads are thought of … Continue reading
„smartXcellence“ – the development of a successful concept for Welser Profiles
„smartXcellence“ – the development of a successful concept for Welser Profiles
How a film idea was turned into a brand and then into a successful concept for the innovative special profile manufacturer Welser Profiles generally only produces order-related in the vertical range that the customer defined. Whether special profiles or … Continue reading
The Vampires
The Vampires
Velux Austria GmbH Campaign 2007 Radio: Task: Integrated campaign for VELUX-daylight- and shadowing-systems combined with an event for Architects and Distributors along with two promotions. Idea: Shadow or Light is question of life for Vampires. Implementation: Billboards, radiopromotion (two 25-second … Continue reading