Bringing Light to Life

Velux Austria GmbH


Campaign 2008


Task:
Integrated campaign for daylight- and shading solutions.

Concept:
Packaging daylight as a commodity.

Implementation:
Integrated campaign with Advertisements, Corporate Publishing, On line Banners and Citylights.

"Brillant ideas have to be organized. Any idea you don't organize remains no more real than a Think Bubble. Nothing is more powerful than an idea who's time has come."
Michael Walter, Managing Director, Velux

www.velux.com

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